Creating Campaign Descriptions That Convert

The Campaign Description is a quick teaser that covers what a Retailer can expect from a campaign. This is a great space to get them hooked before they take action and engage with the content. 

Before you create your campaign, you’ll want to have an objective for the campaign. Objectives are the foundation of any good marketing strategy. They help guide you in the right direction and give you a clear vision of what you need to achieve. Are you launching a new product? Trying to increase brand awareness? Running a special event or sale promotion? Be sure to include the details in the campaign description so retailers know how to make the biggest impact with consumers.

When designing campaigns for Promoboxx keep these best practices in mind when creating the campaign description/sell page. 

• Clearly state the intent for your campaign and any helpful tips for your retailers to get the most out of each share (such as, when to post, reminders to revisit post for replies to comments, customizing copy for store-specific messaging, tagging their friends). 
• Keep it 2-3 sentences at max. Ex. "Share this new campaign to educate your customers with these inspiring tips. 
• Be sure to customize the copy to add your own specials and deals.
• Include the campaign description in the invitation and reminder emails.

Contact Promoboxx Support if you need help!